There is no magic formula for achieving blogging success


In a scenario I made up just now for the purpose of this blog post, people often ask me about the magic formula for blogging success.

“What’s your secret,” they will ask me.

“What is the one trick I need to know,” they will continue.

“Is it your hair? Follow-up question: Can I have a lock of your hair,” they will plead.

“Drink this…it’s not spiked with knock-out pills,” they will promise.

“People,” I will tell them, after waking up, groggy, while tied to a chair.

“There is no magic formula. Now, please, let me go home to my wife.”

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Is your shirtless man in a cape costing you blog readers?


Were my eyes deceiving me?

“Surely I can’t be seeing what I think I’m seeing,” I told myself.

“You are seeing it,” I responded. “And stop calling yourself Shirley.”

“It’s a beautiful house,” I had told the Realtor ten minutes earlier.

And it was.

It was built in 1868. Eight rooms in the house had access to a fireplace. It had pine floors. It was over 4,000 square feet. It had almost an acre of land.

And it had come down $70,000 in price.

I was strongly debating whether or not to buy it.

How could I not?

It was beautiful.

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Writing sponsored posts: Where to draw the line when blogging for passion and money

Are you a sellout?

Note from Kevin: This post is written by Irwin Lagman of In it Irwin talks about a topic of which I lack experience: writing sponsored posts. Specifically, how you can use them to monetize your blog without alienating your readership. Read on and, when you’re finished, be sure to leave Irwin a comment!

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